Kevin Nash vs. Hollywood Hogan, WCW Monday Nitro, January 4, 1999 / 1990s
On January 4, 1999, in front of nearly 40,000 fans at Atlanta's Georgia Dome, WCW staged one of professional wrestling's most infamous title changes. Kevin Nash, leader of the fan-favorite nWo Wolfpac, was supposed to defend the WCW World Heavyweight Championship against Goldberg's replacement challenger, Hollywood Hogan. Goldberg had been undefeated in WCW until Starrcade 1998, where Scott Hall used an electric cattle prod to incapacitate him before Nash pinned him, with Bam Bam Bigelow and Disco Inferno also involved in the interference. WCW then compounded the controversy by writing Goldberg out of the rematch through a bizarre aggravated-stalking arrest angle involving Miss Elizabeth; the supposedly nearby police station was later revealed to have been directly across from the Georgia Dome, making the storyline even more nonsensical.
Hogan, who had claimed to be retired and had recently teased a political career, returned for the title opportunity accompanied by Scott Steiner. Nash's surprise was Scott Hall, wearing a Wolfpac shirt and symbolizing the reunion of the Outsiders. The match barely began: after Nash shoved Hogan into a corner, Hogan answered a threatened punch with a light index-finger poke to Nash's chest. Nash threw himself backward as if struck by a cannonball, Hogan covered him, and the referee awarded Hogan the championship. Hall, Steiner, Nash, and Hogan then reunited the rival nWo factions, while Hogan spray-painted the championship belt red to mark the new alliance. The furious audience responded by throwing food and debris into the ring. Goldberg eventually returned, only to be ambushed, handcuffed to the ropes, shocked with a taser, and painted with 'nWo 4 Life' while other wrestlers—including Lex Luger, Buff Bagwell, and Miss Elizabeth—were revealed as conspirators. Fans repeatedly chanted for Sting, who was absent with an injury.
The business disaster became even larger because WCW commentator Tony Schiavone had earlier spoiled that Mick Foley would win the WWF Championship on the taped episode of Raw is War airing opposite Nitro. Instead of retaining viewers, the spoiler reportedly sent more than half a million people to WWF programming to watch Foley's victory; many returned only for the final five minutes and saw the Fingerpoke. Raw ultimately won the night 5.7 to 5.0, and WCW's ratings never recovered their former competitiveness. Wrestling historians often call the incident the beginning of WCW's collapse, arguing that it exposed the company's disregard for audience investment in Goldberg and its habit of making major title changes feel predetermined and unserious. Kevin Nash, Hogan, and Eric Bischoff later disputed the idea that this single segment caused WCW's downfall, pointing instead to the overuse and fragmentation of the nWo, WCW's creative instability, and the WWF's superior 'Attitude Era' presentation. Even with that qualification, the Fingerpoke remains a verified and emblematic example of a scripted creative decision becoming a genuine business scandal.
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