Richie Incognito and St. Louis Rams / 2000s
Incognito's NFL career began with enough ability to become a useful, versatile starter, but his discipline problems soon became a recurring organizational crisis. During a 2008 game against Washington, the NFL fined him three times for a total of $35,000 after he repeatedly berated an official, committed a major face-mask foul during a field-goal attempt, and delivered a chop block later identified through video review. His conduct nearly damaged the Rams on the scoreboard as well: a 15-yard personal foul before a potential game-winning field goal put the result in jeopardy. Across his Rams tenure from 2006 through 2009, he was credited with 38 penalties, including seven unnecessary-roughness calls, reportedly more than any other NFL player during that span.
The breaking point came on December 13, 2009, against the Tennessee Titans. In the first half of a 47–7 Rams loss, Incognito was flagged twice for headbutting Titans players. Coach Steve Spagnuolo benched him for the remainder of the game, and the two had a heated confrontation on the sideline. Incognito had already been benched in the season opener against Seattle after two personal fouls, and Spagnuolo had reportedly warned him that another failure to control his anger would end his Rams career. The NFL imposed a $50,000 fine and warned that further infractions could bring suspension; the Rams waived him two days later.
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