Kansas City Chiefs fans, Native American activists, and the tomahawk chop / 2010s–2020s
The controversy became impossible to ignore in October 2013, when photographs of Chiefs fans wearing feathers and face paint and performing the tomahawk chop prompted Native American complaints to the Kansas City Star. The backlash intensified after a local restaurant displayed a sign reading, “KC Chiefs Will Scalp the Redskins, Feed Them Whiskey, Send 2 Reservation,” leading the Kansas City Indian Center to confront the owners and explain why the message was racist. During a 2014 Chiefs–Washington game at Arrowhead Stadium, activist Amanda Blackhorse reported that fans shouted slurs including “Go back to your reservation!” and “Go get drunk!” while beer was thrown; she said the abuse was shocking because it occurred openly while bystanders and officials did nothing. Protests followed at Chiefs games in Arizona and Minnesota, with activists accusing the organization and its supporters of turning Native culture into spectacle and contributing to cultural genocide. A national survey found that about half of Native Americans were offended by the tomahawk chop, rising to 65 percent among respondents more engaged with Native traditions. Researchers analyzing social-media reactions before Super Bowl LIV also found that Chiefs-related insults frequently invoked stereotypes of Native people as drunken, unintelligent, inbred, or extinct. Under mounting pressure after Washington and Cleveland began abandoning Native-themed identities, the Chiefs banned headdresses and Native American-style face paint at Arrowhead Stadium in 2020 and modified the cheerleaders’ lead gesture for the chop from an open palm to a closed fist. Critics, including the Kansas City Indian Center, the Not In Our Honor Coalition, Deb Haaland, and actress Lily Gladstone, argued that these measures did not address the underlying name, chant, drum, arrowhead branding, or continued fan behavior. Billboard campaigns reading “Change The Name and Stop The Chop!” appeared near the stadium during the Chiefs’ later Super Bowl runs, making the team one of the most visible remaining flashpoints in the national mascot debate.
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